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Getting a 1300 Number

A practical guide to choosing a 1300 number for an Australian business, including caller cost expectations, routing options, pricing considerations and when a 1300 number makes sense.

By uConnected Team | Published May 24th, 2021 | Updated June 2nd, 2026

Getting a 1300 Number

A 1300 number gives an Australian business one national contact number that can be routed to mobiles, landlines, app users or teams. It is useful when you want a professional number that is not tied to one suburb, one staff member or one physical phone line.

For many businesses, a 1300 number is the right middle ground between a local landline number and a toll-free 1800 number. Customers usually recognise it as a business number, while the business can decide where calls should go behind the scenes.

What is a 1300 number?

A 1300 number is an inbound Australian phone number used by businesses, organisations and service teams. People call the 1300 number, and the service provider routes the call to the destination you choose.

With uConnected, that destination can be:

  • One mobile or landline
  • Multiple team members
  • A business hours schedule
  • A voicemail-to-email path
  • An app user on mobile or desktop
  • A different person after hours or during holidays

The number stays consistent for customers even if your team changes location, hires staff, or starts working remotely.

What does a 1300 number cost callers?

1300 numbers are often treated differently from 1800 numbers. A caller may pay a local-call-style charge or a charge set by their own phone provider. The exact cost depends on the caller's provider, plan and device.

That means a 1300 number is usually not described as toll-free. If you specifically want to reduce caller cost as much as possible, compare a 1300 number with an 1800 number.

When does a 1300 number make sense?

A 1300 number is often a strong fit when:

  • You serve customers across more than one suburb, region or state
  • You want one number for sales, bookings or support
  • You do not want to publish staff mobile numbers
  • Your team answers calls from different places
  • You want call history, voicemail, recording or reporting around enquiries
  • You want a number that can move with the business

For smaller local businesses, a landline number may be enough. For larger campaigns or national customer support, a 1300 number can make the business feel more established and easier to contact.

How uConnected routes 1300 calls

After setup, calls to your 1300 number can be forwarded based on how your business works.

For example, a trade business might route weekday calls to the owner first, then to an admin assistant if the owner is on site. After hours, the same number can play a greeting and send urgent callers to voicemail so the team can follow up the next morning.

An office-based team might route new enquiries to sales during the day, then send support calls to a shared team path. The public number stays the same, but the call handling can change as the business grows.

What to check before choosing a 1300 number

Before selecting a 1300 number, decide:

  • Who should answer during business hours
  • What should happen after hours
  • Whether you need call recording or transcription
  • Whether staff need to return calls showing the business number
  • Whether call reports or history matter for follow-up
  • Whether a local landline, 1300 number or 1800 number better fits the caller experience

If the number will be used in advertising, signage or search campaigns, it is worth choosing a call flow before you publish it widely.

How pricing works

Business pricing depends on the platform access, numbers, users and minutes you choose. uConnected business plans are designed so you can add users, landline numbers, 1300/1800 number add-ons and shared top-up minutes as needed.

See the current business phone number pricing before choosing a setup, because inclusions and costs can change over time.

Getting started

If you want one national number that can follow your team instead of one fixed desk, a 1300 number is a practical option.

You can compare number types on the business phone numbers page, review current pricing, or contact uConnected if you need help choosing between a 1300, 1800 or local landline number.


May 24th, 2021